If you have not attended the Global Beauty Tech Forum in the past you are in luck as it’s returning again VIRTUALLY Wednesday, November 11th, 2020 from 1pm till 5pm EST. Hosted by Perfect Corp., the forum gathers visionaries and thought leaders behind the world’s leading beauty brands like AVEDA, Estee Lauder, CLINIQUE, and many more.
Besides thought leaders from beauty brands, the forum will also include thought leaders from retail, media, and technology to showcase the future of artificial intelligence (AI), augmented reality (AR), and deep learning, and their impact on consumer beauty experience.
The virtual event will include deep dives into the future of beauty tech innovation and its role in how consumers discover, try, share, and shop for beauty in the post-pandemic world.
Agenda for November 11th, 2020
Keynote with Perfect Corp. Founder and CEO
A glimpse into the groundbreaking tech advancements that are re-imagining the consumer shopping experience and demonstration of new AI and AR technologies that will shape the industry in 2021 and beyond. Presented by Perfect Corp. founder and CEO, Alice Chang.
Fireside Chat: Digital Technologies and Innovation at The Estée Lauder Companies
A discussion with special guest Ophelia Ceradini, Vice President of Digital Technology and Innovation at The Estée Lauder Companies, for an inside look at the future of Beauty Tech across the company’s portfolio of over 25 prestige beauty brands.
The Personalized Brand Experience
An in-depth discussion with trailblazing beauty brands— Aveda, Neutrogena, and e.l.f. Cosmetics — about the unique ways they are implementing beauty tech solutions to create interactive, personalized beauty experiences to enhance the customer shopping journey and drive sales. Panelists to include: Rachael Ostrom, Executive Director of Digital Strategy and Transformation at Aveda; Logan McGill, Johnson & Johnson Consumer Health, Head of Neutrogena® Skin Tech Innovation; and Ekta Chopra, Chief Digital Officer. Moderated by: Andrea Lavinthal, Style and Beauty Director at People.
A Chat with the Experts
A chat with key opinion leaders across makeup, skin, and hair, including celebrity makeup artist and founder of FYFE Jillian Dempsey, cosmetic dermatologist Dr. Jason Emer, and celebrity hairstylist Sarah Potempa, for a look at how advanced beauty technology has challenged them to transform and adapt to a new type of interactive user experience.
The Beauty Shopping Experience, Re-Imagined
Whether in-store, online or direct to consumer, learn about how three leading brands and retailers —Ulta Beauty, Clinique, and Madison Reed—are rethinking a contactless, personalized beauty shopping for the post-pandemic shopper. Panelists to include: Joe Rago, Director of Digital Innovation at Ulta Beauty; Jennifer Brant-Gargan, Vice President, Clinique Global Technology Lead at Clinique; and Tyler Wozny, Senior Vice President Digital at Madison Reed. Moderated by: Julee Wilson, Beauty Director, Cosmopolitan.
Moving the Beauty Industry Forward with Purpose
Trend predictions, recommendations and business implications from the beauty industry’s emerging leaders at New York’s Fashion Institute of Technology- Cosmetics and Fragrance Marketing and Management Master’s Program. The latest trend predictions will be presented in a session moderated by Professor, Dr. Brooke Carlson.
The Pulse: The Dawn of Experiential Content
An inside look at the unique ways leading media brands—Conde Nast and Meredith Corp.—are rethinking content through an experiential lens and leaning on technology as a way to bridge the digital divide with the human connection. Panelists to include: Jessica Cruel, Features Director at Allure; and Peachy-Jean Retizos, Sr. Manager, Innovation at Meredith Corporation.
For more information about the Beauty Tech Forum please click here.
Source: Perfect Corp., The Beauty Tech Forum