Last week I virtually attended the Miami Swim Week Summit since Miami Swim Shows that would have been held from July 9 – 14, 2020 were canceled. During the discussions it was announced PARAISO Miami Beach, one of the top-tier productions behind “Miami Swim Week” has changed their shows dates to late-August. While PARAISO is closely monitoring the progress of COVID-19 and after conversations their team had with designers and brand representatives they decided to move forward and present Resort 2021 Collections, August 20 – 22.
PARAISO will be implementing digital channels to best fit the needs of designers, and build a strong global support platform for the Swimwear and Resort wear industry that will consist of both online and offline events.
In addition to the strong online program and designer digital hubs, they will produce a selected number of highly curated events in Miami Beach. Brands will be able to share their stories, and upcoming collections with a wider global community in any way they see fit.
Below is the PARAISO Miami Beach schedule announced this week:
THURSDAY, AUGUST 20
- 6PM THE DIIGITALS X LAVIE BY CK SWIM The First Virtual Fashion Show by The Diigitals / www.paraisomiamibeach.com
- 7PM PARAISO UPCYCLE CHALLENGE PRESENTATION 2nd Annual Event Focused on Young Talent, Sustainability and Mentorship. MENTORS: NORMAILLOT, CHARLIE HOLIDAY, AGUA BENDITA, PERRY ELLIS, AND CHROMAT
- 8PM PARAISO PRIVATE EVENT PRESENTING CRUISE ‘21 RESORT WEAR COLLECTION
FRIDAY, AUGUST 21
- 10AM PARAISO FASHION FOR BREAKFAST Soho Beach House
- 7PM CHROMAT x RUNWAY BUY See Now Buy Now Performance
- 8PM AGUA BENDITA FASHION SHOW In Person and Live Streamed
- 9PM BEACH BUNNY FASHION SHOW Digital / www.paraisomiamibeach.com
SATURDAY, AUGUST 22
- 10AM PARAISO WELLNESS MORNING FASHION FOR BREAKFAST Fitness Class and Panel Discussion / In Person and Live Streamed
- 5.30PM LIVE SHOPPING HOUR WITH STITCH LAB MARKETPLACE Get to know and shop Maygel Coronel, and other in demand Latin American Designers
- 7PM VITAMIN A SWIM FASHION SHOW Digital on www.paraisomiamibeach.com
- 7.30PM FASHION GROUP INTERNATIONAL SF AWARDS In Person and Live Streamed. HONOREES: LULI HANIMIAN, CO-FOUNDER OF LULI FAMA / ADRIANA EPELBOIM-LEVY, FOUNDER OF ALEPEL / ALEKSANDAR STOJANOVIC, CO-FOUNDER OF PARAISO MIAMI BEACH / JUDY STEIN, EXECUTIVE DIRECTOR OF THE SWIMWEAR ASSOCIATION OF FLORIDA, SWIM SHOW
- 8PM LULI FAMA FASHION SHOW In Person and Live Streamed on www.paraisomiamibeach.com
- 9PM BADGLEY MISCHKA SWIMWEAR FASHION SHOW In Person and Live Streamed on www.paraisomiamibeach.com
SUNDAY, AUGUST 23
- 8PM MAAJI FASHION SHOW In Person and Live Streamed on www.paraisomiamibeach.com
To view the calendar online please visit: https://www.paraisomiamibeach.com/swimweekcalendar.
To learn more about PARAISO Miami Beach please visit: https://www.paraisomiamibeach.com/.
Source: PARAISO Miami Beach, FWO