SXSW 2020 Free Events Announced

Crowd shots of the SXSW Outdoor Stage presented by MGM Resorts in 2018 at Ladybird Lake

The SXSW 2020 Open-to-the-Public free events have been announced and for this year SXSW will no longer issue Guest Passes. For the first year, you don’t need a credential to attend the SXSW free events! SXSW offers dozens of free events that include SXSW Outdoor Stage at Lady Bird Lake, SXSW Wellness Expo, SXSW Marketplace and Flatstock 73.

Here Are The Latest SXSW Free Events Currently Announced:

SXSW Outdoor Stage at Lady Bird Lake | March 19-21

The SXSW Outdoor Stage at Lady Bird Lake is back with three nights of grand performances from SXSW Showcasing Artists for free and open to the public and all SXSW Badges. Below is the schedule:


  • 5:35 PM – 6:15 PM Max Frost
  • 6:35 PM – 7:15 PM Overcoats
  • 7:35 PM – 8:15 PM JP Saxe
  • 8:40 PM – 9:40 PM Milky Chance


  • 5:45 PM – 6:15 PM Whitney Rose
  • 6:35 PM – 7:15 PM The Band of Heathens
  • 7:35 PM – 8:15 PM Soccer Mommy
  • 8:40 PM – 9:40 PM Margo Price

SATURDAY, 3/21 – Selena For Sanctuary Presented by Voto Latino & Steve Madden

  • 6:00 PM – 6:40 PM Superfónicos
  • 7:00 PM – 7:15 PM Principe Q
  • 7:30 PM – 7:50 PM Chris Perez Project
  • 8:10 PM – 9:40 PM Selena for Sanctuary featuring Carla Morrison, Victoria La Mala, Goyo, Sofia Reyes, Nina Diaz, Chris Perez, San Cha, Lehman High School Band & Wil-Dog (Ozomatli) Musical Direction and house band.

More information about the SXSW Outdoor stage please visit:

SXSW Wellness Expo | March 14-15, 11am-6pm

The SXSW Wellness Expo returns to SXSW to fuel your mind, body, and soul. Occurring over two days at the Palmer Events Center, this exhibition brings thousands of SXSW attendees interested in healthy living together with companies in the continually-growing wellness industry. List of exhibitors can be found here:

SXSW Marketplace | March 19-21, 11am-6pm

Featuring dozens of local, national, and global brands, SXSW Marketplace lets your business sell its products to tens of thousands of SXSW attendees. If you’re a clothing, accessories, or art company, SXSW Marketplace is the exhibition for you! For exhibitors please visit:

Flatstock 73 | March 19-21, 11am-6pm

Two Ways To Win SXSW Prizes:

#1 Download the SXSW GO App

After signing up for the 2020 SXSW Free Events list, download SXSW GO, the official SXSW mobile app, for iOS or Android. Log in to SXSW GO using the same email address used to sign up for the Free Events list to instantly become eligible to win one of two pairs of 2020 SXSW Badges, to be given away on March 13 and March 17. SXSW GO allows you to create a custom schedule, see maps and get directions, discover new events, and stay up-to-date on all things SX®. To learn more and download the app please visit:

#2 Check Daily Free Events Emails Leading Up to and During SXSW

Daily Free Events emails identify access to new events, provide updates, and let you in on our daily prize giveaway! Answer a fun poll or quiz question for your chance to win prizes including pairs of Music, Film, or 3-Day Gaming Expo Wristbands, or VIP passes to one of our shows at the SXSW Outdoor Stage at Lady Bird Lake. Start winning prizes on March 4!

Music Festival Showcases, Community Film Screenings, and more free events announced exclusively in the Free Events newsletter, starting March 4!

Sign up for SXSW 2020 newsletter for free events here:

To register or for more information about SXSW 2020 please visit:


Source: SXSW