PALO ALTO, Calif., November 16, 2015 – HP Inc. announced today the expansion of its Engineered by HP program, collaborating with one of the world’s leading watchmakers – Movado Group – to offer smart accessories with cutting-edge functionality, seamlessly integrated with beautiful design.
“Personal style is the ultimate self-expression, but some smart accessories on the market force consumers to sacrifice form for function,” said Sridhar Solur, General Manager, Wearables and Smart Platforms at HP Inc. “Our legacy of innovation is helping fashion-forward brands infuse technology into their designs to give consumers the stylish timepieces they want, but that are more connected and responsive to the way they live today.”
INFUSED WITH INNOVATION
Brands supply the watch or accessories designs that their customers crave. HP then adds the “smart” capability to the device based on the brands’ needs.
HP developed the hardware modules, software and user interface, and is providing HP cloud services for all of the brand smartwatches. HP also designed the app that allows users to configure and connect the watch to the cloud. Compatible with both Android (4.4+) and iOS (8+) devices, HP smart accessories will complement the styling of the world’s top brands and offer a versatile range of design and functionality.
“Engineered by HP has enabled us to stay true to our design heritage and create a stylish timepiece that allows the user to control how connected they want to be”, said Jo Lawson, General Manager Wearables, Movado Group.
ENGINEERED BY HP
Users no longer have to decide between tradition and technology. Brands can customize usage modes and features to make them more relevant for their individual customers’ needs. They can still wear a drop-dead gorgeous watch on their wrist infused with “smart” technology for a new era of access and connectivity. Functionality that Engineered by HP can build into smart accessories includes but is not limited to:
- Quickly check time, date, weather, stocks and sports updates (e.g., NFL, NBA, MLB)
- Receive email and social media notifications
- Read text messages
- Stay up-to-date with calendar and appointment reminders
- Stay informed about battery status; power reserve up to a week
- Automatic time zone adjustment
- Activity tracking
- Haptic language for discrete notifications (i.e. vibrations)
Building upon successful fashion relationships with Michael Bastian, Vivienne Tam and Project Runway, among others, Engineered by HP provides brands custom-crafted innovation, enabling them to create styles that offer a new era of access and connectivity for their customers.
HP continues to expand its Engineered by HP platform to help brands integrate technology into beautifully designed pieces, and is already working with additional designers and fashion brands that will be announced over the coming months.
For more information about Engineered by HP, visit engineeredby.hp.com