Leading premium eyewear brand, RAEN, a, proudly unveils its SS24 Collection, crafted with meticulous care and inspired by the essence of the Golden State. Each piece reflects RAEN’s unwavering commitment to precision and artistic expression, offering a diverse range of sun and optical styles tailored to suit every taste and occasion.

The Sunglasses Collection includes Alvez, Lonso, Kimma, and Zouk, each echoing the ethos of California’s individuality and self-expression. Zouk, available exclusively at select key retailers such as Surfride, Hermosa Surf, Jacks Surfboards, and Solstice Sunglasses, encapsulates the essence of California’s distinctive style and spirit, offering a unique statement to those who embrace it.

PREVIEWING THE 2024 SUNGLASSES COLLECTION

ALVEZ A Modern Classic Reimagined: Alvez is a refined interpretation of RAEN’s minimalist Modern Classic design, now in a modern square shape. Crafted with premium acetates, the frames boast remarkably thin rim heights, allowing for a sleek and versatile look. Available in four distinct color combinations, including Recycled Black and Green Polarized, Alvez is the epitome of sophistication for all occasions.

LONSO – 90s Inspiration with a Modern Twist: Inspired by the 90s, Lonso takes RAEN’s designs to the next level with wrapped end pieces, thick temples, and a unique hybrid silhouette. The round, smooth lines and signature bevel detail make Lonso a wearable statement piece that suits a broad range of face shapes.

KIMMA – A Captivating Blend of Contemporary Cat-Eye: Kimma pushes the boundaries of cat-eye design with dramatic curves, sculpted beveling, and laminated materials for an interplay of transparency and color. The structured silhouette and wabi-sabi-inspired temple detail add sophistication to this captivating eyewear piece.

ZOUK – Bold and Expressive 60s and 70s-inspired Silhouette: Designed in collaboration with Mikey February, Zouk draws inspiration from the oversized silhouettes of the 60s and 70s. It features wrapped end pieces, unique hardware, and a sculptural edge with sharp geometric angles and smooth beveling along the brow and temples. Zouk is available exclusively at select key retailers such as Surfride, Hermosa Surf, Jacks Surfboards, and Solstice Sunglasses.

PREVIEWING THE 2024 OPTICAL COLLECTION

ALTIN – Wider-Fitting Elegance: Altin caters to those who seek a wider-fitting optical frame with a clean, refined aesthetic. Crafted with HD acetate, this Modern Classic is remarkably lightweight, thin, and flexible. It strikes the perfect balance between minimalist design and masculine appeal. Altin introduces new colors like Pacific and Rio Tortoise, injecting style and personality into any occasion.

RILKO – Modern Classic with Exquisite Detail: Rilko is a true Modern Classic with depth and sophistication. Notable for its sculpted beveling around the rims and extruded ripples along the temple, it offers incredible texture and captures light beautifully. Rilko also features a keyhole bridge, triple pin rivet hinge hardware, and a versatile hybrid silhouette, complementing a wide range of face shapes.

HANNY – High-End Fashion Forward: Hanny stands out as a high-end, fashion-forward gem in their optical collection. Its distinctive, articulated silhouette is accentuated by contrasting lamination at the center of the brow, extending seamlessly to the temple tips. This cohesive and luxurious look defines Hanny—a bold frame with a captivating personality.

KOZLO – Style Meets Substance: Kozlo combines innovative design touches with an ultra-light Beta-Titanium construction, striking the perfect balance between style and substance. Its small round eye shape is complemented by extended end pieces, adding a modern twist and extra width to the frame. Featuring textured rims, acetate temple tips, and custom metal hardware, Kozlo is a symbol of nuanced elegance.

As RAEN’s year-long celebration of the Decade of Remmy® continues, their excited to introduce two new colors of Remmy: Remmy Crystal Clear and Remmy Cambria, reimagining an iconic design. Commemorating this milestone, every sunglass purchase from their 2024 Collections includes an exclusive ‘Decade of Remmy’ microfiber cloth, symbolizing their commitment to timeless style and quality.

To explore their expanding range of premium eyewear, including the 2024 Sunglasses and the 2024 Optical Collections, visit www.raen.com.

ABOUT RAEN:

RAEN Optics, LLC is a premium eyewear brand founded in 2009 by three friends who shared a passion for surfing, design, and the free-spirited coastal lifestyle of California. RAEN products are designed in California by a team of experts who are dedicated to creating high-quality eyewear using the finest materials.

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Source: RAEN