Presented by BMW of North America, NYFW designer Christian Cowan unveiled his Spring/Summer 2022 Collection at Spring Studios for New York Fashion Week (NYFW). Marking the return of in-person NYFW events with a runway show, the go-to party dress designer for fashion’s it-crowd is bringing back crystals, sequins and shimmer!
Cowan’s Spring/Summer 2022 aimed to remind us that the party scene is alive and well with racy outfits reminiscent of the early 2000s.
Feathers, cut-offs, sparkles, sheer fabrics and low waist skirts injected some much-needed risqué fun into the weekend.
Cowan uses his lively spirit and next-level creativity to create show-stopping designs as a new approach to how to dress in the modern-day. With an affinity for unique materials and fabrics such as sequins, vinyl, feathers and mesh––he takes classic silhouettes and turns them into something truly head-turning.
His latest collection is in partnership with BMW and the beautiful all-new, all-electric BMW iX. Like BMW, Cowan has an innovative design approach and attention to detail that is unmatched. To learn more about the BMW iX please visit: https://www.bmwusa.com/future-vehicles/ix.html?event=nyfw&cid=%ecid!_%esid!_%ebuy!_%epid!&tier=tier1&maco=national&ch=banner&veh=ix.
Christian Cowan started his career by creating pieces for the biggest stars such as Lady Gaga, Beyoncé, Miley Cyrus, Nicki Minaj and Naomi Campbell while simultaneously studying fashion design at Central Saint Martins and the London College of Fashion. He graduated in 2016 and moved to New York. A Vogue Fashion Fund Finalist, Christian has a youthful take on how the modern-day woman can dress. His collections possess his lively spirit where he takes classic silhouettes and transforms them into something truly head-turning. To learn more please visit https://www.christiancowan.com/.
BMW of North America returned as the Official Automotive Partner of New York Fashion Week: The Shows for the Spring/Summer ’22 season in New York City. In this latest chapter of their partnership, BMW and New York Fashion Week producer IMG joined forces to explore the future of fashion, culture and design. The partnership included a custom content series featuring BMW’s first-ever, all-electric iX sports activity vehicle with renowned British designer Christian Cowan and Victor Cruz, fashion insider and New York Giants alum.
Source: Christian Cowan, NYFW, BMW