
Lunar New Year, marking the arrival of spring and the start of a new year on the lunisolar calendar, will be celebrated on Wednesday, January 29, 2025. Here is a curated selection of brands showcasing new products in celebration of the Lunar New Year.
Formosa Diplomatic Box

The Formosa Diplomatic Box offers a curated assortment of gluten-free and vegan desserts reminiscent of classic Taiwanese treats, including delicate pineapple cakes, soft and chewy boba tea cookies, and savory yet sweet sesame swirl muffins. The Formosa Box includes: 2x Boba Tea Cookies, 2x Lychee Osmanthus Cookies, 2x Chocolate Chip Cookies, 2x Sesame Swirl Muffins and 2x Taiwanese Pineapple Cakes. Retails for $58.00 here.
2025 Year Of The Snake Moon Calendar

Feels so Good’s “2025 Year Of The Snake Moon Calendar” is a 28×22″ Screenprinted with water-based indigo on tapestry cotton in Austin, TX, designed by @Tarot 1000. Ships week of 02/03 and retails for $45.00.
Astrid & Miyu

Celebrate the power of eternal love and timeless wisdom with Astrid & Miyu’s just launched Eternity Collection, in honor of Lunar New Year. Featuring stunning designs inspired by the graceful snake and deep red garnet, this collection symbolizes the unbroken flow of love – a journey without beginning or end. Shop a mix of necklaces, earrings, rings and charms with prices ranging from $55-$23 here.
MIRACO

MIRACO is celebrating the Year of the Snake with a custom collection, the Yilan. The collection offers bracelets, necklaces, rings, and earrings, that lean into the wisdom and transformation that aligns with the new year. These pieces will be available for one-off custom ordering here: https://shopmiraco.com/.
Golden Concept: the Python Leather Edition and the Magnetic Shield Snake Edition iPhone Cases

In honor of the “Year of the Snake” and to celebrate the Lunar New Year, Golden Concept proudly unveils two exclusive iPhone case designs: the Python Leather Edition and the Magnetic Shield Snake Edition. These extraordinary pieces are more than accessories—they are symbols of transformation, resilience, and the wisdom that the snake represents in the Chinese zodiac. For more information about the collection or to explore other luxury designs, visit Goldenconcept.com.
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Source: Golden Concept, Miraco, sweet diplomacy, Astrid & Miyu, Feels So Good
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