Nike to Launch New Feature in its App That Uses AR to Size up Your Shoe

Announced this month, Nike plans to roll out a new feature in its app that uses augmented reality to determine your shoe size. Most of us know our shoe size by now however when it comes to working out or training for a sport the right athletic show will make or break you. Per the Nike Blog, Nike describes Nike Fit as “a new scanning solution that uses a proprietary combination of computer vision, data science, machine learning, artificial intelligence, and recommendation algorithms.”

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