King of Indigo Introduces New Jeans Made of COREVATM Biodegradable Stretch Denim

Kings Of Indigo, clean jean innovators, recently launched their new denim capsule that utilizes COREVATM, a Bio-Stretch technology included in a new fabric developed by Candiani Denim, the greenest textile company in the blue World. Representing a huge leap towards a more circular industry, COREVATM is the world’s first fully biodegradable regenerative stretch denim.

Stretch accounts for 70% of all produced denim and sadly these mostly all use non-degradable polyester material. Unfortunately, that makes responsible recycling difficult something the fashion world has been struggling with for a while. Every year, approximately 25 billion garments are sent to landfill or incinerated – with the vast majority made from synthetic non-renewable, petrol-based elastomers which can take up to a century to decompose.

Candiani firmly believes in the importance of Made in Italy, Sustainability and Innovation, values that are deeply woven into each fabric conferring inimitable quality and uniqueness to it. In April 2020, King of Indigo already saw the fruits of their ongoing collaboration using Candiani’s Re-Gen fabric. This premium selvedge capsule collection was made from denim that uses no new cotton – eliminating the water and harmful chemicals that would otherwise be used to cultivate the cotton needed to make each pair of jeans.

After years of research, testing and development, Candiani has finally unleashed COREVATM: the world’s first fully biodegradable regenerative stretch denim made from 100% renewable plant-based, natural rubber yarn. The fabric is elasticized with the exclusive and patented COREVATM technology.

“Thanks to the combination of this special ingredient with Candiani’s dyeing and finishing technologies such as Indigo Juice® and Kitotex® Vegetal, which replace the usual plastic fixation agents, we have created a never before seen eco-compatible stretch denim fabric that disintegrates in a matter of months,” says Alberto Candiani, the fourth generation leading the mill.

The biodegradable yarns are 100% true indigo and release no microplastics when the jeans are washed. And as a strange bonus for these COVID-19 times, thanks to the natural polymers of Kitotex® Vegetal it offers anti-microbial properties.

Tony Tonnaer founded Kings Of Indigo to continue his quest in producing clothing in a sustainable way both socially and environmentally, without compromising on quality and style. “The recovery is incredible,” he enthuses.

Bio-Stretch fabric is built up around Candiani’s famed 72 Warp. Designed by Alberto’s father Gianluigi Candiani over 30 years ago, this high-torsion warp gives a solid salt ’n pepper effect. The comfort stretch version features 25% elasticity, while the super stretch features 45%. In both cases, the fabric is made of 96% organic cotton and 4% natural rubber yarns.

Recently during a Fashinnovation Virtual Event this week, I had the opportunity to learn more about Candiani Denim superb quality, sustainable initiatives and visions for sustainable fashion for the future by Alberto Candiani himself. In 75 years of experience, Candiani Denim has grown to become the World’s finest and most sustainable denim mill creating the fabrics that gave birth to the Premium Denim Industry.

The King of Indigo collection comprises four 12.25 ounce denims: washed or dry John for men, and washed or rinse (for a soft washed feel without losing that dark indigo look) Juno High for women.

King of Indigo Bio-Stretch collection is available online here. To learn more about King of Indigo please visit: To learn more about Candiani Denim please visit:

### Source: King of Indigo, Candiani Denim