Guess Watches Unveils Worn with Pride Collection in Support of The Trevor Project

With Pride Month about to begin, GUESS Watches has launched its 2025 Worn With Pride capsule collection. The limited-edition collection honors the LGBTQ+ community through vibrant design and continued support of The Trevor Project.

Inspired by the Pride flag, the collection features bold colors, each symbolizing love, acceptance, peace and inclusion. This year’s theme, “Color Your Heart, Color Your Mind, Color Our World,” invites individuals to wear their Pride watch with purpose.

The collection includes the GUESS Pride Limited Edition Mens Clear Multi-function Watch at 48mm for $150. The 2025 Worn With Pride capsule also features the GUESS Pride Limited Edition Ladies Rainbow Clear Analog Watch at 34mm for $100.

As part of the ‘Worn with Pride’ collection, Guess also launched an Apple® Band. It features a smooth white silicone strap and a rainbow printed GUESS logo running down the middle of both straps. Compatible with Apple Watches 38-40 mm.

GUESS Watches has partnered with The Trevor Project since 2021 and will contribute $25,000 to the organization in 2025. The Trevor Project is the leading suicide prevention and crisis intervention organization for LGBTQ+ young people. Please note that purchasing from the WORN WITH PRIDE collection will not impact GUESS Watches’ donation total for the year.

The campaign encourages wearers to embrace authenticity, express themselves freely and stand in solidarity with those who live boldly. Watches range in price from $100-$150.

GUESS Watches is proud to launch their annual WORN WITH PRIDE campaign – Encouraging everyone to COLOR YOUR HEART, COLOR YOUR MIND, COLOR OUR WORLD.

For more information or to shop, visit guesswatches.com and follow along on social @guesswatches w/ #WornWithPride

To donate or learn more about the Trevor Project, please visit: https://www.thetrevorproject.org/.

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Source: Guess, The Trevor Project, Guess Watches, Pride Month, Worn with Pride