In honor of the Grateful Dead’s 60th anniversary, ALICE + OLIVIA hosted a special evening to celebrate the launch of its A+O X GRATEFUL DEAD capsule collection. Rooted in the Grateful Dead’s spirit, the capsule celebrates a legacy of community, acceptance, kindness, and joy.
The event brought together tastemakers, New York notables, industry insiders, brand friends, and influencers, featuring DJ sets from Francesca Keller and Mia Moretti. Founder of ALICE + OLIVIA, Stacey Bendet, was joined by Brooke Shields, Nicky Hilton, Busy Philipps, Jamie Chung, Olivia Jade, Brooks Nader, Milo Manheim, Shaun White, Lukas Gage, Coco Rocha, Maitreyi Ramakrishnan, Dascha Polanco, Rowan Henchy, Lexie Underwood, Megan Williams, Natalie Violette, Jayda, Genevieve Hannelius, Jessica Belkin, Francesca Keller, Brec Bassinger, Kayla Wallace, Mary Holland Nader, Grace Ann Nader, Sarah Jane Nader, and more!
The evening’s co-branded culinary lineup—featuring Gotham Burger, Le Botaniste, 12 Chairs, and Gelso & Grand—delighted guests with bold flavors and festive flair. Adding a whimsical twist, the iconic Jerry Bear starred in both décor and treats, including LALO Jerry Bear cocktails, vibrant cotton candy, and bear-shaped cookies.
ALICE + OLIVIA’s, known for their fun activations, the event featured TYMO hair styling booth, tie-dye activities, aura readings on co-branded journals by the Bumbys, and embroidery on co-branded tote bags. Guests also had the opportunity to take photos with dancing bears in an AI-generated photo booth!
The 14-piece collection translates the Dead’s visual language into the brand’s signature style, featuring precise tailoring, romantic silhouettes, and a bold, celebratory palette. Prices range from $275 to $1,795.
Shop the new Grateful Dead Collection here: https://www.aliceandolivia.com/the-edit/grateful-dead/
ABOUT ALICE + OLIVIA BY STACEY BENDET
Launched in 2002, ALICE+OLIVIA by Stacey Bendet is a brand that allows women to express their personal style. With clothing that juxtaposes the whimsical and flirty with the sexy and sophisticated, a+o epitomizes the personality and perspective of its founder, Stacey Bendet. The brand was born from Stacey’s personal quest to create the perfect pair of pants and has since grown into a full lifestyle collection including ready-to-wear, gowns, shoes, handbags and accessories.
The brand is a Hollywood favorite with celebrity fans including Reese Witherspoon, Taylor Swift, Beyonce, Gwyneth Paltrow, Gigi Hadid and Jessica Alba. ALICE+OLIVIA by Stacey Bendet is available at the brand’s free-standing boutiques located across the Globe, aliceandolivia.com, and is available at over 800 select department and specialty stores worldwide.
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Source: ALICE+OLIVIA, A+O X GRATEFUL DEAD, GRATEFUL DEAD, Brooke Shields, Nicky Hilton, Busy Philipps, Jamie Chung, Olivia Jade, Brooks Nader, Milo Manheim, Shaun White, Lukas Gage, Coco Rocha, Maitreyi Ramakrishnan, Dascha Polanco, Rowan Henchy, Lexie Underwood, Megan Williams, Natalie Violette, Jayda, Genevieve Hannelius, Jessica Belkin, Francesca Keller, Brec Bassinger, Kayla Wallace, Mary Holland Nader, Grace Ann Nader, Sarah Jane Nader
Photo Source: BFA / Neil Rasmus & Brendon Cook
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