Nine West Unveils First-Ever Fragrance in Partnership through Zappos.com

Revealing their first-ever fragrance, Nine West, the global lifestyle brand, and Zappos.com, an e-commerce platform, introduces the new eau de parfum for women, Fearless. Designed to have a fresh feeling instantly, Fearless was created with Nine West’s principles of quality and innovation. Launched today, Fearless is now available exclusively online at Zappos.com.

The new Nine West fragrance represents each wearers most powerful, glamorous and radiant self. Fearless is the ideal scent for the modern person who defines themself through style, mobility and connectivity. Inspired by the confidence of the Nine West women, Fearless is the essence of enchanting beauty.

“Launching Fearless with a footwear-focused retailer is in alignment with our strategy to bring the new fragrance to a wider audience, who shop on their own terms,” said Steven Koss, President and CEO of Sheralven, the licensee of Nine West fragrance. “While brick and mortar remain an essential piece of the  retail landscape, online distribution represents a significant part of the customer experience.”

‘Fearless’ is a radiant, feminine scent brimming with Bergamot, Ginger Madagascar, and Central Park Honeysuckle in the top notes, Fresh Bosc Pear, Tubeliane De Laire, and Queen of the Night Jasmine as the middle notes, and Vetiver Madagascar, Golden Amber, and Deep Musk in the bottom notes.

Available in one size, Fearless retails for $59.95 and can be purchased here https://www.zappos.com/p/fearless-by-nine-west-eau-de-parfum-clear/product/9903982/color/303.

About Nine West

Nine West is a global lifestyle brand that empowers women to take on the world in style. It is defined by timeless, feminine style; translating key trends into wearable and attainable collections of footwear, apparel, and accessories. Nine West’s global footprint includes over 40 countries around the world in department stores, concessions, e-commerce, and 170-plus freestanding stores and shop-in-shops and over 3,000 points of distribution worldwide. For more information, visit ninewest.com.

About Zappos

Twenty years ago, Zappos began as a small online retailer that only sold shoes. Today, they still sell shoes — as well as clothing, handbags, accessories, and more. That “more” provides the very best customer service, customer experience, and company culture. Zappo’s aim is to inspire the world by showing it’s possible to simultaneously deliver happiness to customers, employees, vendors, shareholders, and the community in a long-term, sustainable way.

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Source: Nine West, Zappos