MAGIC, the Las Vegas fashion showcase experience, will kick off its August event with no other than the infamous Martha Stewart. Hosted at the Las Vegas Convention Center, the MAGIC, PROJECT and SOURCING at MAGIC Las Vegas biannual fashion event will host a lineup of speakers, brands, and retailers from August 7-9, 2023, including Ludacris to perform at the opening night party.
The showcase will begin a moderated conversation featuring Martha Stewart, American icon, businesswoman, writer and television personality. Martha will provide insight into her fashion evolution and extensive career highlights, including her recent role as a cover model for the 2023 Sports Illustrated Swimsuit Edition. Through her successful career, Martha Stewart has inspired generations in every corner of the world with her expertise in everyday living from cooking to fashion and everything in between.
Ludacris, Grammy Award winning rapper, actor, business mogul and philanthropist. will perform at the opening night party at Zouk Nightclub at Resorts World on Monday, August 7. Doors will open at 6 PM, all registered attendees over 21 are encouraged to attend.
Dixie D’Amelio will showcase her footwear line, D’Amelio Footwear, featuring a range of styles including boots, platform slides, sneakers, pumps, sandals and more. Dixie, singer and social media personality, and her father Marc D’Amelio, an entrepreneur, Co-Founder and CEO, D’Amelio Brands, will take the stage at the MAGIC Social House for a live panel session on content creation, marketing and their successes in business.
Additionally, content creator and curve model Remi Bader will be on the MAGIC Las Vegas stage on August 9, at the MAGIC Social House in a panel titled ‘Reshaping Fashion: Breaking Beauty Stereotypes.” The panel will cover the transformative power of confidence, dismantling traditional perceptions of beauty and the journey toward self-acceptance, as well as Remi’s efforts to amplify the importance of inclusivity, body positivity and plus size collections in fashion. 119 brands on the show floor will offer plus-size lines.
The international event will feature brands from 16 countries including Vero Moda, Halara, Pink Martini,
Apricot UK, Carla Ruiz and Daisy Street. Celebrity brands D’Amelio Footwear, House of Kadaar and Betsey Johnson will be available to shop on the show floor. Trends expected on the show floor include denim on denim, metallics and digital lavender. Top retailers registered to attend MAGIC Las Vegas include ASOS, Bloomingdales, Boot Barn, Buckle, Free People, Lulus, Urban Outfitters, VICI, Von Maur and Zappos.
The MAGIC Las Vegas Modern Sportswear community continues to show significant growth with nearly
60 exhibiting brands this season including Barefoot Dreams, Caite, Carla Ruiz, Dressed 2 Kill, Place du Soleil and Veronica M. This season Modern Sportswear at MAGIC will be featured in its own space within the North Hall.
PROJECT Las Vegas, home to the top contemporary men’s and women’s brands, is returning with a strong lineup of brands, showrooms and networking opportunities. PROJECT women’s will host key brands and a powerhouse assortment of fashion showrooms ranging from contemporary to advanced contemporary apparel, footwear and accessories. Top brands in PROJECT women’s include OW
Collection, Morrison Denim, Jeffrey Campbell, Michael Stars, Gigi Pip, Dolce Vita, Streets Ahead, NOEND, Johnny Was, Chaser and Free People and top brands in PROJECT Men’s include Ben Sherman, Blend, Calvin Klein, GOT Bag and Levi Strauss & Co.
This season PROJECT Las Vegas will host a one-on-one conversation between musician and designer Gavin Rossdale and Rolling Stone’s Tim Chan. Ad Infinitum returns, highlighting brands taking responsible steps in creating more sustainable products and practices. Top retailers registered to attend PROJECT include American Rag CIE, Bloomingdales, Hatchet Supply Co., CONCEPTS, DTLR, Nordstrom, Paragon Sports, Proper, Saks Fifth Avenue and SSENSE.
PROJECT Las Vegas highlights include the continuing celebration of the 50th Anniversary of Hip Hop; three of the original FUBU founders will discuss the evolution of their brand and the influence of hiphop. Levi’s denim celebrates their 150th anniversary of the iconic 501 Jean and invite a historian onto the stage to present archival pieces. The NOW education stage will feature a stellar roster of industry professionals speaking on relevant fashion topics such as upcoming trends and sustainability. Fashion showrooms confirmed for PROJECT women’s include August Showroom, by Land + Sea, Seamless Showroom, Suiteshop Showroom and Butik Showroom.
Registration is still open, visit findfashionevents.com to attend as a retailer. Industry editors are encouraged to attend for the chance to meet with designers and speakers of interest. Members of the Press can register for complimentary access to all three events. This event is not open to the public.
ABOUT MAGIC LAS VEGAS
MAGIC Las Vegas is a high-energy fashion experience and home to the largest selection of trend, young contemporary, modern sportswear, footwear and accessories brands in the industry. Fusing scale with curation to foster community, drive connectivity and deliver unique experiences, MAGIC Las Vegas joins a global audience of retail buyers – from big-box to boutique – together with influencers, media, and industry thought leaders. MAGIC Las Vegas is more than just an event: it’s a deeply rooted community and a place brands and retailers call home. For more information, please visit www.magicfashionevents.com.
Source: MAGIC, PROJECT Fashion Events, SOURCING at MAGIC, Martha Stewart, Ludacris, Gavin Rossdale, Las Vegas Convention Center, Dixie D’Amelio and Remi Bader.